How to Design an Attention-Grabbing Storefront

How to Design an Attention-Grabbing Storefront

Does your business operate out of a brick-and-mortar location or storefront? If it does, you will want to pay special attention to your window display, storefront setup, and sales floor presentation. A well-designed display can make or break your shop. Coming up with...
6 Tips for Better Video Conference Calls

6 Tips for Better Video Conference Calls

Video conference calls have been a part of running a small business for a long time, but their popularity soared during the Covid pandemic. Since then, remote and hybrid work has become more commonplace, so video conferencing continues to be popular. After all, video...
How to Turn Your Hobby Into a Business

How to Turn Your Hobby Into a Business

Do you have a hobby? Have you ever thought about growing it into a small business? Whether it’s a side-hustle for some extra cash on the side, or a startup that could grow into a full-time business, turning your passion into a revenue stream is something worth...
Avoid These Common Rebranding Mistakes

Avoid These Common Rebranding Mistakes

Sometimes, it’s good to shake things up. As a business owner, it is important to know when it is time to rebrand and keep up with the changing times. But rebrands are not easy, even for big companies with huge budgets. In fact, rebrands can be more complicated than...
How to Get a Perfect Headshot

How to Get a Perfect Headshot

As a business owner, your headshot is an important part of your personal and professional brand. You need a headshot for social media, your website, and any marketing materials you produce. Your headshot should convey professionalism and approachability. You want...