by Nishi Sood | Feb 11, 2015 | News
Becoming a successful small business owner requires a serious shift in mindset. When you become an entrepreneur you make the transition from being a skilled trades-person to being an expert in your field. Why is it important to be seen as an expert? Experts are valued...
by Nishi Sood | Nov 19, 2014 | News
Producing a podcast series is a great way to share your content and promote your small business. When they first started gaining popularity on the web, podcasts were usually audio-only but nowadays, video podcasts are also prevalent. While there are no fixed rules...
by Nishi Sood | Oct 1, 2014 | News
Offering original content for free (or for a very reasonable price) online, is a great way to position yourself as an expert, attract and engage an audience, and market your small business. While written content is simple and cost-effective, some entrepreneurs are...
