How Branding Done Right Saves Time and Money

How Branding Done Right Saves Time and Money

In this radio interview on The Networking Diva Hour with host Jeniece Carlson I discuss how a small business can benefit from a great brand. There’s a popular saying that you either have to spend time or money to build your business. When you don’t have the budget,...
What to do when it’s time to hire a branding agency

What to do when it’s time to hire a branding agency

New business owners often finds themselves wearing many hats. If you are in the early stages of getting a business off the ground, you might cover every role your business requires, even the less-than-glamorous ones. One moment you are the CEO, next thing you know...
How to do a Brand Check-up

How to do a Brand Check-up

As an entrepreneur, you need to be hyper-aware of your business brand. In simple terms, your business brand is your company’s reputation. It is vital that you protect and manage your brand – after all, without a sound reputation, how can you expect your business to go...
How to Build Brand Awareness at a Networking Event

How to Build Brand Awareness at a Networking Event

Networking is a great way to promote your small business. If you are a small business owner, one of the fastest and most effective ways to grow your business is by attending networking events. However, attending networking events can be time-consuming and not worth...
How to Invest In Your Personal Brand

How to Invest In Your Personal Brand

As a small business owner, your personal brand and your business brand are tightly interwoven. If you let your personal brand stagnate, it will reflect on your business. This is why it is very important for entrepreneurs to invest in themselves and their personal...