by 5dmin | Mar 15, 2023 | Uncategorized
Is it time for your small business to pivot? A business pivot is a change in direction. It may mean that you have to shake up your business model, try a new strategy, or offer new products and services. Change is an inevitable part of business ownership, so if you...
by Kim Speed | Apr 18, 2018 | News
As an entrepreneur, you know the value of marketing. The trick becomes knowing where you should invest your marketing dollars and time. In this day and age, when it comes to marketing, the emphasis tends to be on online marketing. While online marketing tactics – such...
by Kim Speed | Jul 12, 2017 | News
When you think of your small business, do you think about your brand? Or do you think branding is something meant for big companies, such as Apple or Amazon? The truth is, every business needs a brand – yes, even a small business. Especially a small business. When you...
by Kim Speed | Dec 14, 2015 | News
I was recently interviewed by Jamil Jama of Entrepreneur Stories where we discussed how Purple Moon Creative, Brand and Marketing Boutique started and how it has evolved. We also discussed how and why it is so important for a small business to develop and own their...
by Nishi Sood | Dec 10, 2014 | News
When you’re a small business owner, you may find that you are constantly perfecting your branding. Whether it’s the start of a new year, a new quarter, a new launch, a new season, or if it’s something you do on a regular basis, checking in on your brand is always a...
