by Nishi Sood | Sep 24, 2014 | News
Many entrepreneurs offer advice and tutorials online. At first, it may seem absurd to want to give away expertise for free (or for a very low price), but from a marketing standpoint, there is a very logical explanation. For small businesses, writing and distributing...
by Nishi Sood | Sep 17, 2014 | News
Sometimes being a small business owner can seem like a very solitary way of life. But it doesn’t have to be. In fact, there are several reasons why it’s in your best interests as an entrepreneur to find strength in numbers by belonging to a “team,” or a collective of...
by Nishi Sood | Sep 10, 2014 | News
These days, “personal branding” is often associated with tedious reality television stars and pop icons, but it is also a very real part of business entrepreneurship, and something that every small business owner should be aware of. Your personal branding should...
by Kim Speed | Sep 9, 2014 | News
In this value-packed, 60-minute workshop Bruce Harrott, Sales Communications Expert and Kim Speed, Branding Expert (Purple Moon Creative) will help you – Understand the basics of branding Learn how experts develop brands for their clients Create an action plan for...
by Nishi Sood | Sep 3, 2014 | News
It’s happened to every small business owner. One minute you’ll be an innocent bystander at a networking event, a social function, or even some random encounter where you’re just killing time, and someone asks you the all-important question, “So what is it that you...
