What is a brand and why should a small business care?

What is a brand and why should a small business care?

by | Jul 29, 2013 | News

First off your brand is not what you say it is. Your brand is what your customers or clients think or say about you. It’s the experience your customer has with your product or service. In one word it’s your reputation. Branding and the logo While your logo is part of...