How to Promote Your Brand Using Digital Marketing

How to Promote Your Brand Using Digital Marketing

Having a strong online presence is a must in this day and age. Most people who are considering doing business with you will check you out online before making any decisions about investing in you. They will look for your website, do a Google search, or see what people...
5 Kinds of Team Support You Need As an Entrepreneur

5 Kinds of Team Support You Need As an Entrepreneur

If you’ve been an entrepreneur for a while, you already know that running your own business is a solitary experience. Sure, there are clients, colleagues, suppliers and employees around you, but being the person in charge puts you in unique, and therefore isolated,...
Person-To-Person Marketing Strategies That Work

Person-To-Person Marketing Strategies That Work

The terms “marketing” and “branding” often get used interchangeably. But, in reality, they are very different from one another. Basically, your brand is who you are and what you promise. Marketing, on the other hand, is the act of promoting your business and its...
Why Every Business Owner Needs Personal Branding

Why Every Business Owner Needs Personal Branding

As a business owner, have you ever thought about your personal brand? Does the thought of having a personal brand make you a bit uncomfortable? If it does, that’s understandable. You’re not alone. Many entrepreneurs believe that personal branding is rather pretentious...