by Nishi Sood | Jan 14, 2015 | News
Whether it’s a new year, a new quarter, a new day, or even if it’s just time toshake things up, every small business owner should nurture a list of goals which go beyond simply “getting more business” or “making more money!” While growing your business might be one of...
by Nishi Sood | Dec 10, 2014 | News
When you’re a small business owner, you may find that you are constantly perfecting your branding. Whether it’s the start of a new year, a new quarter, a new launch, a new season, or if it’s something you do on a regular basis, checking in on your brand is always a...
by Nishi Sood | Dec 3, 2014 | News
It’s not always easy being the little guy. When you own and run a small business, it can sometimes feel like you’re competing against big powerful corporations who have many advantages over you. Instead of feeling daunted, check out a couple of reasons why small...
by Nishi Sood | Nov 12, 2014 | News
Blogging for your small business is an excellent way to position yourself as an expert in your industry and engage an audience with your written content. However, if you don’t have a handle on your brand before launching a blog, you may be disappointed by results....
by Nishi Sood | Sep 24, 2014 | News
Many entrepreneurs offer advice and tutorials online. At first, it may seem absurd to want to give away expertise for free (or for a very low price), but from a marketing standpoint, there is a very logical explanation. For small businesses, writing and distributing...