How Branding Done Right Saves Time and Money

How Branding Done Right Saves Time and Money

In this radio interview on The Networking Diva Hour with host Jeniece Carlson I discuss how a small business can benefit from a great brand. There’s a popular saying that you either have to spend time or money to build your business. When you don’t have the budget,...
Why Every Business Owner Should Publish a Book

Why Every Business Owner Should Publish a Book

Have you ever thought of writing a business book? There was a time when I never imagined I would. After all – I thought, I was a business owner – not an author. But, when the urge hit me, and wouldn’t let go, writing and publishing my book, “Branding on a Shoestring”,...
How to Promote Your Brand Using Digital Marketing

How to Promote Your Brand Using Digital Marketing

Having a strong online presence is a must in this day and age. Most people who are considering doing business with you will check you out online before making any decisions about investing in you. They will look for your website, do a Google search, or see what people...
Why Every Business Owner Needs Personal Branding

Why Every Business Owner Needs Personal Branding

As a business owner, have you ever thought about your personal brand? Does the thought of having a personal brand make you a bit uncomfortable? If it does, that’s understandable. You’re not alone. Many entrepreneurs believe that personal branding is rather pretentious...