What to do when it’s time to hire a branding agency

What to do when it’s time to hire a branding agency

New business owners often finds themselves wearing many hats. If you are in the early stages of getting a business off the ground, you might cover every role your business requires, even the less-than-glamorous ones. One moment you are the CEO, next thing you know...
How to Learn More about Your Target Audience

How to Learn More about Your Target Audience

Every entrepreneur knows that strong branding is imperative to the success of a business. After all, your brand is your reputation. Your brand is what other people think about you. Therefore, successful branding starts with knowing your target audience, and knowing it...
How to do a Brand Check-up

How to do a Brand Check-up

As an entrepreneur, you need to be hyper-aware of your business brand. In simple terms, your business brand is your company’s reputation. It is vital that you protect and manage your brand – after all, without a sound reputation, how can you expect your business to go...
How to Prepare for a Networking Event

How to Prepare for a Networking Event

Regularly attending networking events is a great practice for any entrepreneur. Business owners who make an effort to connect with other like-minded people are more likely to find support and grow their businesses. But before you randomly start signing up for...