by Kim Speed | Apr 6, 2016 | News
As a small business owner, your personal brand and your business brand are tightly interwoven. If you let your personal brand stagnate, it will reflect on your business. This is why it is very important for entrepreneurs to invest in themselves and their personal...
by Kim Speed | Mar 2, 2016 | News
Most small business owners are aware of the importance of having a business brand, but many are not mindful of their personal brand. A business brand and its owner’s personal brand are closely intertwined. In fact, for really small businesses, they might be the same...
by Kim Speed | Feb 2, 2016 | News
It is vital for every small business owner to master the art of Referral Marketing. Referral Marketing (also known as Word Of Mouth Marketing) is probably the most cost-effective way for any entrepreneur or freelancer to build up their credibility and gain new...
by Kim Speed | Dec 14, 2015 | News
I was recently interviewed by Jamil Jama of Entrepreneur Stories where we discussed how Purple Moon Creative, Brand and Marketing Boutique started and how it has evolved. We also discussed how and why it is so important for a small business to develop and own their...
by Kim Speed | Nov 25, 2015 | News
As an entrepreneur, have you ever thought about writing and publishing a non-fiction book? These days, writing a book is a practical marketing practice for many business owners. And the good news is that publishing a non-fiction book that relates to your business or...
