Why Every Business Owner Needs Personal Branding

Why Every Business Owner Needs Personal Branding

As a business owner, have you ever thought about your personal brand? Does the thought of having a personal brand make you a bit uncomfortable? If it does, that’s understandable. You’re not alone. Many entrepreneurs believe that personal branding is rather pretentious...
How to Start a Conversation at a Networking Event

How to Start a Conversation at a Networking Event

Every successful business owner understands the value of relationships. The best way to meet new people and cultivate existing relationships is to actively network with other entrepreneurs. Networking events are ideal for building professional relationships, but many...
How to Invest In Your Personal Brand

How to Invest In Your Personal Brand

As a small business owner, your personal brand and your business brand are tightly interwoven. If you let your personal brand stagnate, it will reflect on your business. This is why it is very important for entrepreneurs to invest in themselves and their personal...
How to Dress Like an Entrepreneur

How to Dress Like an Entrepreneur

One of the great perks of being in business for yourself is not having to conform to office culture and wearing a corporate “uniform.” As an entrepreneur based in a home office, you can wear whatever you want. You can work in your bathrobe! You can technically attend...